Book review: Purple Cow (2/53)

La mucca viola: Farsi notare (e fare fortuna) in un mondo tutto marrone by Seth Godin
My rating: 4 of 5 stars

A good quick read!

Even if Godin keeps repeating the same message throughout the book, it gives a lot of food for thought.
I really appreciated the brainstorming chapter.

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This book is number 2 out of 53 from my personal books challenge.